![]() “The overall theme and content plan took some time to come to life to make sure it was perfect. “I often joked that we took eight months of work and fit it into eight weeks,” says Flisler. The team combined three production approaches to balance out the effort: well-known TwitchCon favorites like the Cosplay Contest and Artist Alley, existing formats from large content franchises of Twitch Gaming and Twitch Rivals, and new formats -each with a “glitchy” twist - developed specifically for GlitchCon. ![]() ![]() Twitch Rivals used a physical stage to implement the Virtual Arena. And the teams were supported by the Twitch Original Content production arm: Mitch Rosenthal, Matthew Lamos, Farnoush Ansari, Sean Sullivan, and Alex Solomita. Each team was led by a senior Twitch Channel producer: Erin Schmalfeld, Callum Hanlon, Chris Ambrosio, Sean Keegan, and Cyrus Ghahremani. To achieve this goal, Twitch split its team up to focus on five areas: the four content channels and a fifth team responsible for the overall hub, keynote, and musical after-party. We needed to mimic what our community knows and expects in person at TwitchCon but reimagine it for the Glitch of the year that 2020 has become.” The Concept: Five Teams, Three Production Approaches “The problem we were solving for was, how do we create four separate ‘virtual’ stages with different entertainment experiences but still unify them to have a common beginning and ending with a theme stitched together. “The goal was to create a special experience for the core Twitch community, and we achieved that,” says Steven Flisler, head of esports and content production, Twitch. Twitch has relied on tools like NewTek TriCasters, VMix, OBS, and Discord to produce GlitchCon.
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